Geco Hub

Effortless Storage for Everyday Stuff

Building a successful crowdfunding campaign to kickstart production for a new product

Client

Version 22

HQ

Leicestershire, UK

Company size

1–5 employees

Industry

Consumer Goods

Our services

Branding
Content Creation
Digital Marketing
Market Research
Photography

Testimonial

"I've worked with Lee and Nives on a number of projects so far and have always been very pleased with the results!

We've worked together on everything from product photography and package design, to stand design and online marketing. In particular they've helped develop the brand and packaging for two of our brands, Nimble and Mobu, as well as product launch and PR campaigns for both.

I'll definitely be working with them on more projects in the future and strongly recommend that you do to!"

Simon Lyons

Director, Version 22

Introduction

Geco Hub is the perfect spot to store and organise your keys, wallet, phone, earphones and more keeping your home or office tidy, whilst ensuring everything you need is within easy reach at all times.

Geco Hub can be wall-mounted with or without screws almost anywhere around the home or office and its compact size means it can even fit where shelves and cabinets can’t, making it great for small living spaces. You can also install Geco Hubs next to each other so they seamlessly provide even more modular storage.

Challenge

  • Relaunch the second version of Version 22’s flagship product Geco Hub

  • Reach a financial goal so that production of the physical product can begin

  • Amass a new community of people interested in Version 22 and Geco Hub

Solution

  • Designed a strong, informative and flowing Kickstarter project page

  • Edited and published a project campaign video

  • Marketing material for the campaign build-up, launch, and campaign period including social posts, email campaigns and media outreach

  • 30 day campaign that met the target goals and milestones

Related projects

Mobu – Visual identity and packaging design for a new product, launched on crowdfunding sites and successfully brought to market

Branding

Digital Marketing

Print Design

Collext – Levelling up a logistics company from local deliveries to worldwide supply chain

Branding

Design System

Digital Marketing

Web Design