Visual Identity Design
At B&B, we elevate brands by meticulously crafting visually impactful elements that create a lasting impression. Our approach ensures a cohesive and compelling identity that resonates across all platforms, enhancing brand recognition and engagement.
Our Process
Our 4-Part Design Process ensures a thoughtful and strategic approach to building a strong visual identity. By starting with in-depth research and concept development, we create a foundation that aligns with the brand’s values and audience. This structured approach allows for exploration and refinement, ensuring every design element is purposeful and cohesive.
As the process moves into design and delivery, we craft visually impactful assets and provide clear guidelines for consistency across all platforms. This method not only enhances brand recognition but also ensures long-term adaptability, allowing businesses to maintain a compelling and professional identity as they grow.
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Research
Understanding the brand’s mission, audience, and competitive landscape to inform design decisions.
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Concept
Developing initial creative directions, mood boards, and visual themes to establish a foundation.
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Design
Refining and crafting brand elements such as logos, typography, and colour palettes for consistency.
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Delivery
Finalising assets, providing brand guidelines, and ensuring seamless implementation across platforms.
Brand Identity Design
We create distinctive, strategically crafted brand identities that strengthen recognition and communicate your brand’s essence effectively.
Logo design
Colour palette
Typography
Iconography
Marketing materials
Photography
Brand guidelines